Your customers are the key to your success, in an increasingly competitive environment highlighted by pressure on margins, looser territorial regulations and dealer network restructuring, CYBER DEALER customer relationship management gives you the fore front of your dealership activities. Fully integrated to the CYBER DEALER DMS, CYBER DEALER CRM is a proven entity with large multi-franchise dealer group with centralized data needs as well as smaller dealership. The centre of CYBER DEALER CRM is the salesperson desktop, giving a comprehensive view to the salesperson of the customers. The salesperson desktop collects leads, tasks, test drives, offers, orders and after sales call, on one screen with just a click of a button the sales manager can see all over due tasks of the sales team. Each customer contact is followed up, from lead to order.

CRM contains campaign management for sales and after sales. For example, it is possible to define the target group segment, create templates and send a mail shot. The campaign can be followed up at customer or vehicle level: how many activities, test drives, offers and how many orders taken.

Every dealer has access to its customer's data that purchased their vehicle before or had a repair or service at workshop, thus any recall such as a special season offer or periodic services are possible.
Central company is able to contact customers in any form, such as sending an e-mail or SMS for a recall or a periodic service.

One of the benefits of having a central web-based system is that customers can track their vehicle when it is in the workshop, then they will be informed when repair process is done.
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